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Postmodernism: Yeo Valley X Factor Advert 2011


A pitch-perfect parody of boy band pop/pap from some clever/creatively bankrupt ad agency for the Yeo Valley milk & yoghurt company; a manufactured pop group singing a middle-of-the-road ballad with obligatory key-change that is largely indistinguishable from 'real; manufactured pop groups singing middle-of-the-road ballads with obligatory key-changes...

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